Background music is an important aspect of the coffee shop experience. It can create a feeling of relaxation, creativity or energy depending on what kind of music is playing. Some studies have shown that ambient noise in coffee shops can help customers stay relaxed and focused on their work, while other studies suggest that background music can even increase sales.
Here’s all you need to know before picking out music to coffee shops and where you can get it.
Increase your coffee shop sales with background music
Coffee shops are often thought of as a place for people to go and get away from the hustle and bustle of everyday life.
Coffee shops should be filled with the sounds of the people and coffee, not background noise. Too often, coffee shops play the music that can’t be heard and create a distraction for those trying to read or focus.
According to Cornell University, “background music can have a dramatic effect on sales.” In one study, background music led to an increase of 82% in retail sales. In another study, researchers showed that upbeat songs led to an increase of 11% in sales while sad songs lead to a decrease of 4%.
It can have a significant impact on the mood and energy of a space. Research has shown that the right music can have a positive effect on customers’ moods, as well as their perception of customer service, not only in coffee places but also playing music in shops, restaurants and retail stores.
In other words, the use of background music can help create the atmosphere you want your customers to enjoy while they’re chatting over their favorite hot beverage.
Choosing the right music for your coffee store
The music in coffee shops always changes. This is because it can be hard to find songs that everyone will like while also sticking to the store’s aesthetic. A solution for this problem is streaming personalized playlists that can be tailored to individual customers.
When it comes to choosing the perfect music for a coffee shop, there are many factors to consider.
The right music can influence customers’ moods, which in turn stimulates their spending habits.
Too fast of a tempo can cause anxiety and an urge to leave the store. Too slow of a tempo can cause boredom and an urge to leave the store.
Choose upbeat songs with calm breaks between verses to create the best mood for your clients.
Create entertaining royalty-free or non-copyrighted playlist to avoid legal issues
Searching for the perfect song to play in your coffee shop can be frustrating, and it’s even more frustrating when you’re limited to royalty-free music, as it’s sometimes difficult to find the perfect track for your business’s personality.
Why you should consider playing royalty-free music in your coffee shop?
Some coffee shops may not have the budget to hire a live band or purchase copyright music.
Fortunately, there are websites that offer non-copyrighted music for these coffee shops to use in order to provide their customers with some great background tunes, cover songs, and lounge music.
Here are some tips to help you find great music that is copyright-free, but also appeals to your customers.
- Get to know the best royalty-free music libraries out there
- Browse music and create your own playlist
- Subscribe to the platform or download individual tracks you liked
- Don’t forget to read and get the right music license for the needs of your business. Businesses, including coffee shops usually need a commercial-use license to avoid copyright infringements or legal issues.
Check out & download the most popular songs for a coffee shop
Check out more great music for coffee shops here.